CRM Software

Salesforce Sales Cloud vs Apollo.io

Both are crm software. The short answer: choose Salesforce Sales Cloud if you are mid-sized and large sales organisations; choose Apollo.io if you are b2B teams finding contacts and running outreach.

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Salesforce Sales Cloud logo Salesforce Sales CloudApollo.io logo Apollo.io
Best forMid-sized and large sales organisationsB2B teams finding contacts and running outreach
Free planNo (trial may exist)Yes
PricingSee providerSee provider
Built for IndiaGlobalGlobal
CategoriesCRM SoftwareCRM Software, AI Sales & Lead Generation
Strengths
  • Extremely powerful
  • Huge ecosystem
  • Free plan
  • Database plus sequences
Watch out for
  • Costly and complex for small businesses
  • Follow privacy and anti-spam laws
Visit Salesforce Sales CloudVisit Apollo.io

Which should you choose?

Salesforce Sales Cloud: The leading enterprise CRM with deep customisation and an enormous ecosystem.

Apollo.io: Sales intelligence and engagement platform with a large contact database.

The best way to decide is to run the same week of real work through both — most offer a free plan or trial — and compare how long tasks take, what your team prefers, and the total cost for your number of users including renewal pricing.

Not sure either fits? See all crm software compared.